Cover of: Australian marketing law | E. Eugene Clark Read Online
Share

Australian marketing law by E. Eugene Clark

  • 920 Want to read
  • ·
  • 17 Currently reading

Published by Law Book Co. in Sydney .
Written in English

Subjects:

Places:

  • Australia.

Subjects:

  • Marketing -- Law and legislation -- Australia.,
  • Trade regulation -- Australia.

Book details:

Edition Notes

Includes bibliographical references and index.

Statementby E. Eugene Clark and John Livermore.
ContributionsLivermore, John, 1937-
Classifications
LC ClassificationsKU1024 .C58 1994
The Physical Object
Paginationxxxv, 581 p. ;
Number of Pages581
ID Numbers
Open LibraryOL1211845M
ISBN 100455210551
LC Control Number94208297
OCLC/WorldCa31446689

Download Australian marketing law

PDF EPUB FB2 MOBI RTF

Print book: EnglishView all editions and formats: Rating: (not yet rated) 0 with reviews - Be the first. Subjects: Marketing -- Law and legislation -- New Zealand. Marketing -- Law and legislation -- Australia. Marketing -- Law and legislation. View all subjects; More like this: Similar Items. This entry about Australian mercantile law has been published under the terms of the Creative Commons Attribution (CC BY ) licence, which permits unrestricted use and reproduction, provided the author or authors of the Australian mercantile law entry and the Encyclopedia of Law are in each case credited as the source of the Australian. Most Australian businesses use advertising to promote their goods and services. Whether they advertise through television, radio, the internet or print media, they must ensure that their advertising complies with the law. The Australian Consumer Law (ACL) is a national law that aims to protect consumers and ensure fair trading in Australia. The Law Shop sells textbooks from the top legal publishers covering all areas of law as well as second-hand law reports (bought & sold). We also handle overseas and local subscriptions. If you don 't see a law book or set of second-hand law reports that you require, let us know and we will source it for you.

The Promotion & Marketing Law Book (the "Dierson Book") is a compendium of laws and regulations affecting promotion and marketing activities. This book has been compiled for industry and academic guidance, and to serve as an educational reference on promotion marketing matters; an indispensable desk reference for marketers, agencies, suppliers, and lawyers.   "The Little Black Book on Law Firm Marketing and Business Development" is by Paula Black, author of the award-winning "Little Black Book on Law Firm Branding and Positioning," with John Remsen, Jr., one of the nation's most respected authorities in the field of law firm marketing. This new Little Black Book is a quick read and a valuable Reviews: 5. The Australian Marketing Institute AMI Board Directors discuss how AMI is bridging the gap between industry and academia; why there needs to be greater representation of marketers on boards; the key trends to look out for in including the shift in focus back from digital to traditional marketing channels; and the key drivers indicating there is a need to lift the level of professionalism. Australian Commercial Law offers a concise yet comprehensive introduction to commercial law in Australia. The textbook provides a thorough and detailed discussion of a variety of topics in commercial law such as agency, bailment, the sale of goods, the transfer of property and the Personal Property Securities Act. The book also offers a detailed overview of topics within the Australian.

Welcome to Bookboon In order to provide our services we rely on a series of essential cookies to access our features. We also use a set of 3rd party cookies that allow us to deliver a better experience. The Hon Michael Kirby recently presented a lecture at the Australian Law Teachers' Association Conference in which he examined the strengths and failings of the law in Australia in meeting individual and community needs for legal services. Kirby suggested that the recent over-supply of law graduates is unlikely to cure the shortfall in services. The book also offers a detailed overview of topics within the Australian Consumer Law that are now relevant to commercial practice such as unconscionable conduct, consumer guarantees, and misleading and deceptive conduct. Written in a clear and accessible style, each chapter features key points and further reading to enhance students. Finally, the law of Canada is set out. Thus, a professor from Africa, Australia, New Zealand or English speaking countries in Asia and Europe has a nearly complete coursebook – for example, that professor can delete the Canadian sections of this book and insert the law .